Reasons to have an Online Presence as a Contractor 

If you are a contractor, you want to get your name out there. You should have a presence on the internet. It’s 2020, there is a credibility in having a website, social media, a blog, or all the above.  Future clients, subcontractors, and vendors wanting to learn about you, and they can through you putting information and resources about yourself and company out on the internet.  

A website, blog, or social media pages can help a contractor get new business. By blogging or updating your social media regularly, over time, your internet presence can help generate business, and you won’t have to spend as much money in marketing your company in other ways. 

 What information should you share on the internet?  

  • Your contact info.  
  • Your services.  
  • Your credentials.  
  • Your portfolio.  
  • Your reviews.  

What should your write about on blogs or social media? Well, you can write, or you can vlog (video blog), or do both. Write or record whatever way you feel comfortable with that you think will truly engage readers and bring in potential clients. Here are some ideas: answer frequently asked questions; describe your company; introduce team members; create a DIY or how-to video or tutorial; do product reviews; take video at a job site; share before/after photos. 

You want to show in blog posts or videos or social media posts that you’re an expert in all things contracting. You want people to turn to you or think of you when they need to get a job done. Even if your blog is read from people far away, you’ll still gain visibility and popularity which will give your credibility with the search engines. 

 A blog or social media can make you seem human and personal to viewers. People will want to work with you if they like what they read or see. This is your chance to let your personality and skills shines. 

 If you’re interested in becoming a contractor, you’ll need to get your Florida contractor’s license to practice legally. We can help. At Licenses, Etc., we are a Florida contractor licensing company who do all the necessary paperwork and filing for you. Click our contractor license contact page or call 239-777-1028 to start the process with us today. 

 



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