How To Get New Construction Projects & Repeat Clients In 2023

As we approach 3 years since the outbreak of the pandemic, we still continue to see many home improvement projects to increase. The Better Business Bureau states that the need for contractors will continue to rise in 2023.  So how do you as a newly licensed contractor capitalize on this upward trend?

So let us consider a few things……Although it’s great news to hear that the number of home improvement projects is increasing, it’s also important that contractors, like yourselves, keep their businesses running smoothly with the latest skill sets, knowledge & technology.  Furthermore, due to the rise in competition and the ongoing trend of home improvement projects being done by the do-it-yourself crowd, many contractors are scrambling to get their clients.

There are a few ways that you can ensure you have your best foot forward with all of the tools needed to show potential clients that your expertise outweighs any other approach they maybe considering.

Partner with Other Local Complementary Businesses

This type of marketing is often referred to as reciprocity or partnership marketing. It provides both you and the business with a win-win situation. It requires that the two parties mutually agree to work together.

In this type of marketing, you can reach out to a local hardware store and ask them to refer you to their customers. In return, you can provide them with a small incentive, such as a discount.  Using other business’s expertise will enhance what you can offer to your clients and will make them feel like  you are a one stop shop.  The more partners you have the more you can offer.

Participate in Networking & Community Events

These events are great for learning about your clients’ needs and helping them connect with the community. They can also show you how your skills can help improve the area. If you’re interested in being a part of the event, ask the organizers to contact you. You can also ask to be a guest speaker or sponsor the event.

Get a Home Improvement Contractor Bond

A bond increases your client’s trust and provides peace of mind. It also helps you maintain credibility as the home improvement contractor. If the principal fails to perform his contractual obligations, the Obligee can file for compensation.

Provide an Online Home Improvement Consultation Service

Potential clients don’t just live in your local area. You can also help people all around the world. This can help further your brand as an expert and educate the DIY’ers out there that a professional maybe needed for specific projects. Living in the Florida area, you have many people who have dual homes both up north and in Florida. Winning their hearts & minds by keeping in touch with them all throughout the year guiding them will be key for long term repeat business. You only need an internet connection, a website, and a couple of social media accounts to set up a successful business.

So to sum up, while these suggested tactics may not be full solution on how to win over clients, they do provide a good stepping stone for you to adapt within your Florida Contracting business.  As we know, building a business is not easy and does take time.  With a little patience and hard work, anything is possible.

If you are looking to expand your business with other types of certifications or licenses in your Florida Contracting business, please call us today.  Our team of experienced professionals are here to help answer all your questions and get you your license. We have help thousands of contractors get their license. We have been a company since 2007. And around 95 percent of our Florida contractor licensing packages get approved the first time with no issues. To learn more about us click here. To get started on your Florida contractor’s license, click here or call 239-777-1028.